Case Studies



Halfords is a british retailer of car parts, car enhancement, camping and touring equipment and bicycles. Their HQ is in Redditch and each year they have all of their managers from around the UK and Ireland to come together for an awards ceremony. In 2016, Laura Lucas from Halfords contacted us as she wanted something a little different and had decided to create the day of conferences, awards and evening entertainment in a big top…

…and of course, if you have a big top you must have a circus!

Laura wanted energisers in the day to keep delegates on the ball through their conference and she also wanted a full scale experience that was to transform the evening into an elaborate experience. We wanted to ensure we captured the vision and values of Halfords and turn them into a circus spectacular! We created Tormenta.

Each of the performances from CircusMASH were absolutely brilliant – our colleagues were mesmerised the entire time! The performances were perfectly suited to our event in the Big Top and really brought to life our journey and performance theme to our event. The performances were certainly memorable and I don’t think any of our colleagues will forget this conference anytime soon! The team at CircusMASH are great to work with – nothing is too much or too hard and I would definitely recommend and work with you all again in the future – thanks for making my event a true performance!

Laura Lucas, Events at Halfords.

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